NEW COLLECTION

More Goldens, Less People — Shop Now

Sunny & West is a Colorado-born lifestyle brand built for people who live life with a dog by their side and a little adventure in their back pocket.
Our motto “Wherever You Go” isn’t poetic — it’s literal. Goldens follow you into the mountains, the coffee shop, the trailhead, the airport, the chaos, the calm… everywhere.

We make apparel that captures that energy — playful, nostalgic, a little bit Colorado, and designed to feel like an inside joke for dog people who get it.

And the slogan that says it best? More Goldens, Less People. It’s not a trend. It’s the culture.

Our Story

A white T-shirt hanging on a wooden rod, with a design that reads 'The Golden Club ESTD. 2025' in large red letters, and an illustration of a lion with a banner that says 'WHEREVER YOU GO' in blue.

A framed sign on a wall that reads 'More Goldens, Less People' with additional text about golden retriever apparel and the year 2026.

The Essentials

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Wherever You Go Crewneck

$52.00

This is the crewneck for people who don’t leave their dog behind — ever. Clean embroidery, heavyweight comfort, zero gimmicks. The words “Wherever You Go” sit above a loyal golden retriever graphic, because the message is literal: your dog follows you into the mountains, the road trips, the patio hangouts, the terminal gates, and every quiet moment in between. The fleece is soft, the fit is universal, and the design speaks without shouting. Built to be your default layer for cold mornings, long drives, and spontaneous escapes. Subtle, iconic, and relentlessly honest — just like your dog’s commitment to you.

Why you’ll love it: Classic crew neck, flattering unisex fit, and soft 100% cotton exterior.

Disclaimer: This sweatshirt runs small. For the perfect fit, we recommend ordering one size larger than your usual size.

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More Goldens, Less People Dad Hat

$34.00

This dad hat is the ultimate low-maintenance flex. Classic fit, clean embroidery, zero noise. “More Goldens, Less People” is for the quietly obsessed dog crowd — the ones who’d rather hit the trail with their retriever than argue with strangers. Designed to be simple, durable, and always wearable, this cap delivers effortless style with a message that speaks for itself. It’s soft enough to wear daily, structured enough to last, and bold in all the right ways. For dog lovers, introverts, mountain roamers, and anyone convinced that golden retrievers make life better. Because they do. End of story.

Why you’ll love it:

100% chino cotton twill

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Effortless pieces, timeless style

Sunny & West was built for people who don’t sit still — mountain wanderers, coffee chasers, trail takers, martini sippers, and anyone whose golden retriever is basically their personality.

Golden Club Oversized Faded Tee

$40.00

Meet your new everyday favorite. The Golden Club Oversized Tee is cut from AS Colour’s premium tee — the one with that lived-in, perfectly faded finish that feels broken-in from day one. Heavyweight, relaxed, and washed down for a vintage look, it’s the kind of tee you reach for without thinking.
Featuring our “Golden Club” graphic and hand-drawn dog artwork, this shirt blends Colorado ease with a worn-in, West-coast vibe. It’s roomy without drowning you, structured without feeling stiff, and durable enough to keep its shape season after season.
Why you’ll love it: Premium heavyweight cotton with a vintage wash Relaxed, drop-shoulder fit Ribbed neckline + sturdy stitching Designed for everyday wear, layering, and lived-in comfort

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